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Explaining his hiring of Tony Ortega as the latest editor of the Village Voice, VVM Executive Editor Iron (‘n’ Wine) Mike Lacey had this to say to the paper’s blog: "Lincoln promoted General Grant late in the game. Stalin promoted Marshall Zukoff (sic) late in the game. Tony Ortega is the right man at the right time…”

Wow! How, as a journalist, can you misspell Zhukov's name so many ways? It got us to thinking … if Lacey is Stalin (overseeing his own “Great Purge”) and Ortega is Zhukov (“First we take Manhattan, then we take Berlin!”), what about the rest of the New Times Village Voice Media Red Army? Which legendary figures of the Politburo’s Reign of Totalitarian Terror do they represent?

Executive Managing Editor Christine Brennan: Nikita Khrushchev, Stalin’s successor. As Wikipedia puts it: “an ardent Stalinist, carrying out Stalin's orders with uncritical obedience … Although intelligent, as even his political enemies admitted after he had defeated them, and certainly cunning, he lacked knowledge and understanding of the world outside of his direct experience and often proved easy to manipulate by hucksters who knew how to appeal to his vanity and prejudices.”

Executive Associate Editor Andy Van De Voorde: Vyacheslav Molotov, Stalin’s protégé who handled much of the Politburo’s dirty work. Wikipedia: “Trotsky called him ‘mediocrity personified,’ but his outward dullness concealed a sharp mind and great administrative talent. He operated mainly behind the scenes and cultivated an image as a colorless bureaucrat - for example, he was the only Bolshevik leader who always wore a suit and tie.” No word on whether those suits and ties came exclusively from Men’s Wearhouse.

Chairman and Chief Executive Officer Jim Larkin: Vladimir Lenin, the main leader of the October Revolution, the first head of the Soviet Union, and the creator of the Secret Police. When he died and full authority shifted to Stalin, his body was embalmed and placed on permanent exhibition in the Lenin Mausoleum in Moscow. We’re just saying.

Former Village Voice CEO and President of Village Voice Media David Schneiderman: Leon Trotsky, former ally of Stalin’s who lost a power struggle with him, was expelled from the Communist Party, and deported from the Soviet Union to Alma Ata in modern-day Kazakhstan (a.k.a. “we made him President of the Village Voice Media Internet Division”).

New Village Voice Music Editor Rob Harvilla, who replaced the well-respected Chuck Eddy: Dmitri Shepilov, head of the Propaganda and Agitation Department of the Communist Party Central Committee, who denounced jazz and rock music, warning against "wild cave-man orgies" and the "explosion of basic instincts and sexual urges". In favor of Grandaddy.

Recently deposed Voice Editor David Blum: Sergey Kirov, “a prominent early Bolshevik leader, killed probably on orders of Stalin, who resented his popularity…” He was shot in the back of the neck as he walked to his office. Kirov, that is.

Director of New Media and interim Voice Editor Bill Jensen: Andrei Zhdanov, Stalin’s chief of Communist ideology. Just as Mr. Jensen so artfully articulated the VVM manifesto, Zhdanov’s philosophy “reduced the whole domain of culture to a straightforward, scientific chart, where a given symbol corresponded to a simple moral value. Roland Barthes summed up the core doctrine of Zhdanovism this way: ‘Wine is objectively good…[the artist] deals with the goodness of wine, not with the wine itself.’ In other words, “Spit and sweat. Vodka and pills. Chunks of sod, delta mud, lighter fluid and a well-placed red snapper. That's what popular music is made of.”

Former Seattle Weekly Music Editor Michelangelo Matos, who helmed an alternative to the Voice’s Pazz and Jop Poll on Idolator.com, drawing the scorn of Jensen and VVM: Josip Broz Tito, who as leader of the Second Yugoslavia “became the first Communist leader to defy Stalin's leadership … he was one of the few people to stand up to Stalin's demands for absolute loyalty … ‘Stop sending people to kill me,’ Tito wrote. ‘If you don't stop sending killers, I'll send one to Moscow, and I won't have to send a second.’”